NEW Tyrian Plum - Annie Sloan Chalk Paint®
NEW Tyrian Plum - Annie Sloan Chalk Paint®
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Tyrian Plum
Deep. Warm. Dramatic.
Tyrian Plum Chalk Paint® by Annie Sloan is a rich, regal aubergine inspired by the ancient dye once prized by royalty. With its earthy undertones and ripe, velvety depth, this luxurious purple brings elegance and intimacy to any space.
Perfect for north-facing rooms or cosy corners like dining rooms, bedrooms, or studies, Tyrian Plum sings with sophistication. Pair it with gold for dramatic flair, with Old White or Country Grey for a neoclassical nod, or go bold with jewel tones like Knightsbridge Green and Burgundy.
Whether you’re crafting a vintage Victorian look or a moody modern vibe, this plum-toned powerhouse offers warmth and opulence in every brushstroke.
Styling Tip: Try painting a console or side table in Tyrian Plum and accent it with antique brass or textured ceramics. The result? A timeless piece that feels both stately and soulful.





Everything You Need to Know
More About This Item
Product Information
Chalk Paint™ by Annie Sloan is a versatile, water-based decorative paint designed for furniture, walls, and more. It’s non-toxic, virtually odour-free, and contains minimal VOCs (2.2g/l). Ideal for indoor or outdoor projects, it adheres to most surfaces without the need for priming or sanding.
Key Features:
- No priming or sanding needed
- Excellent coverage (approx. 13.9m² per litre)
- Works on wood, concrete, brick, plastic, and more
- Suitable for indoor and outdoor use
- Can be used as a wash or impasto (thickened)
Pair with Chalk Paint™ Wax for added protection and a subtle sheen. For aged or limed effects, explore Dark, Black, or White Wax options.
Application Tips & Techniques
How to Use Chalk Paint™:
- Stir well – no need to shake.
- Apply with a flat or small brush in even strokes.
- One coat is often enough, but apply a second for full coverage.
- Allow to dry completely between coats,
Pro Tips:
- For a textured look, apply thickly and use a wax finish.
- Use fine-grit sandpaper for distressing and a vintage effect.
- Add water for a smoother or washed-out look.
Need help getting started? See our Step-by-Step Painting Guide
FAQs
Can I use Chalk Paint™ outside?
Yes! Just seal with Annie Sloan Lacquer for durability and UV protection.
Do I need to seal it with wax?
Sealing is optional but recommended for surfaces that see frequent use. You can seal with wax or lacquer.
Can I mix colours?
Absolutely – Chalk Paint™ is highly blendable for custom shades.
What brushes should I use?
We recommend the Annie Sloan Flat Brush for smooth finishes or an Annie Sloan Round Brush for general painting and textured finishes.
Reviews & Inspiration
Join thousands of creatives using Chalk Paint™ to transform their homes and furniture.
“I painted my entire dresser in one afternoon – no primer, no fuss, and it looks amazing!”
— Emily, Verified Buyer
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